SOFT SAVING IS GEN Z’S RESPONSE TO BURNOUT

Soft Saving Is Gen Z’s Response to Burnout

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success complied with an acquainted pattern: earn progressively, conserve aggressively, buy a home, and prepare for retirement. Yet Gen Z is approaching cash with a fresh perspective. Instead of focusing exclusively on long-lasting build-up, this generation is focusing on b

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